The West End Neighbors Civic Association through its Quality of Life Committee undertakes and supports projects that contribute to the beautification of the West End.
GEORGIA SPRAY PARK MURAL
Recently, the local artists Denise Collins and Ron Rundo designed a mural for the north wooden wall of the Georgia Avenue Spray Park. Local children participated in painting this mural.
HAVE YOU NOTICED…
The Oceanview Avenue planters were all repainted and refortified with two tiers for planting. The City supplied new Do Not Enter signs and new plants were purchased and planted by the West End Neighbor's Beautification Committee.
WEST END BEAUTIFICATION PROGRAM FOR BUSINESSES
The West End Beautification Program acknowledges and rewards West Beech Street business owners who consistently comply with Long Beach sanitation codes and present a clean, attractive landscape. This program is the first in a series of initiatives identified to enhance the appearance of, and attract new businesses to the West Beech Street commercial district.
Participation in the program is FREE. Those who sign up receive a West End Beautification “Proud Participant” emblem to display in his or her window. Awards are presented to merchants who go above and beyond. For more information, click here for complete program information and here for the initial press release.
The West End Neighbors Civic Association would be remiss to not recognize the individuals of the West End Neighbors Beautification Committee that ran this year’s West End Beautification Program. Resident Jerry Romanoff, a retired independent business owner and lawyer, and the West End Beautification Program Director, worked tirelessly to help develop the attainable objectives, goals and awards of the Program, answer questions and distribute all the materials. His insight as a business owner was critical to the success of the program, especially after Committee Members Mary Ellen Pollina and Judy Rudnic withdrew from the project as they have publicly stated on several occasions they do not see eye to eye with the leadership of WENCA, namely Rick Hoffman and Karen McInnis.
Jerry, John Garbarino, Rick Hoffman, Karen McInnis, Nick Ventre and Damian Walsh did the scoring of the businesses over a period of several weeks to determine the winners. The winners were announced and given award certificates at the November WENCA meeting, and former Committee Members Mary Ellen Pollina and Judy Rudnic were publicly thanked for their efforts.
WENCA is pleased with the positive attention the program received from the onset and has secured commitments with the Historic West End Business Association and the Long Beach Chamber of Commerce to jointly continue our beautification efforts, including Holiday Lights along West Beech Street, and applied to trademark the program name and logo developed under the auspices of the West End Neighbors Beautification Committee of WENCA. We again extend our thanks to all involved and look forward to an exciting and productive future for the West End where each one of us can truly make a difference in the community we love.
218 E. Park Avenue, Suite 512
Long Beach, New York 11561